Popular Culture: Introductory Perspectives by Marcel Danesi

An accessible and engaging introduction to the study of popular culture, providing a comprehensive overview of key concepts and theories. Explores the historical development of popular culture, from its origins to its contemporary manifestations. Examines the role of popular culture in shaping our identities, values, and beliefs. Analyzes the relationship between popular culture and other cultural forms, such as high culture and folk culture. Features case studies and examples from a wide range of popular culture phenomena, including film, television, music, and social media.